Position Title: Graphics Designer
Our client is seeking to recruit a graphic designer who will be responsible for creating visually stunning designs for our digital and print platforms. To generate creative artwork and designs for client promotional, advertising and publications requirements for print and digital platforms.
Duties and Responsibilities:
1. Create visually stunning designs and artwork for various marketing materials, including but not limited to brochures, flyers, banners, social media content, and website graphics.
2. Designing all forms of branding and marketing content using graphic design tools including design and editing software, including (but not limited) color and font selection, photo and video editing, layouts, graphics, icons, logos and other design requirements to communicate creative concepts and messaging.
3. Collaborate with fellow designers to develop new approaches for creating more-expressive graphics for the company.
4. Collaborate with the marketing team to understand project requirements, brand guidelines, and target audience preferences.
5. Collaborate with the marketing team to shoot, and edit videos for various purposes, including promotional videos, tutorials, product showcases, and social media content.
6. Conceptualizing and executing design concepts that elevate creative output and push boundaries of creative thinking and design in execution of brand and marketing presentation.
7. Ensure creation of all branding and marketing communication is effectively executed and optimized for all required marketing platforms, and completed within set timelines.
8. Taking leading role in improving the quality of design work and ideas for branding and marketing communication and support and guide the other designers to learn, develop and execute elevated standards of design output. 9. Establish creative direction for the company within brand guidelines.
10. Manage multiple projects within design specifications and budget restrictions.
11. Implement quality control by ensuring that the final product is of high quality and meets the client's/ stakeholders expectations .
12. Create visualizations that convey accurate messaging for the project .
13. Advise best practices and optimizations throughout design projects.
14. Be a custodian and protector of brand standards across all brand touch points and ensure all branding and marketing presentation consistently meets the set standards and guidelines without exception.
15. Keep up-to-date with current design trends, global and local, and undertake monthly research on competitor branding and marketing communication.
16. Perform any other duties and tasks assigned by a person holding a senior position in the company.
Requirements & Qualifications:
- Diploma/Degree in Graphic Design/ Fine Art or any related field
- Proven 5 years’ experience in similar role in a branding/advertising industry
- Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign
- Competent with design and prototyping tools such as Sketch, Figma, Miro, Adobe Creative Cloud, InVision, Marvel
- Excellent understanding of design principles, typography, color theory and layout technique
- Strong graphic design portfolio with clear evidence of a broad range and variety of design work.
- Creative and adaptable to trends and conceptualize original ideas.
- Excellent communication skills, both verbal and written
- Strong customer service skills
Interested candidates are invited to strictly email their cover letter and CV, to careers@orchidhr.co.ke before end of day 31th December 2024. Only short listed candidates will be contacted